Vaping and e-cigarettes
An e-cigarette is a device that allows you to inhale nicotine in a vapour rather than smoke.
E-cigarettes do not burn tobacco and do not produce tar or carbon monoxide, two of the most damaging elements in tobacco smoke. They work by heating a liquid (called an e-liquid) that typically contains nicotine, propylene glycol, vegetable glycerine, and flavourings.
Using an e-cigarette is known as vaping. In recent years, e-cigarettes have become a very popular stop smoking aid in the UK. Also known as vapes or e-cigs, they're far less harmful than cigarettes, and can help you quit smoking for good.
Vapes are not recommended for non-smokers. If you do not smoke, do not start to vape.
Report underage e-cigarette sales and illegal tobacco
It is illegal for shops to sell e-cigarettes to people under 18 years old. To report illicit sales:
Email: tradingstandards@luton.gov.uk
Anonymously report illegal tobacco – Keep It Out
Report inappropriate advertising
Advertising of all tobacco products is illegal, but if you see advertising for vapes that you feel is trying to encourage children and young people to try vaping, you can report it.
Make a complaint – Advertising Standards Authority
Support for children and young people
Since 2021 there has been a dramatic rise in the number of children and young people who vape due to the availability cheap, disposable e-cigarettes known as vape bars.
Luton Recovery Alliance offer help for people under 25 in Luton who are struggling with alcohol and/or drug use, including vaping.