Refuse vehicle advertising

Advertising on Luton’s refuse collection vehicles provides a cost effective way to promote your message across the entire town, including the town centre, main roads, residential streets and cul‑de‑sacs. Ten vehicles are available, offering a total of 20 advertising panels.

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Artwork requirements

Artwork must meet the following specifications:

• Size: 2520mm wide × 1340mm high
• Format: high‑resolution vector PDF or AI file
• Resolution: 300 dpi at ¼ scale

Benefits of refuse vehicle advertising

This advertising option offers:

• a cost‑effective alternative to other outdoor media
• full coverage of every street in Luton
• large, eye‑catching adverts that attract attention
• visibility to residents, businesses, pedestrians and drivers
• weather‑resistant, durable displays that stay clear throughout the campaign
• flexible booking periods from 3 to 12 months
• production and installation included in the cost
• exclusivity, with each vehicle carrying only one advert on each side

Advertising rates

The rate is £170 + VAT per side per month for a minimum of three months.
Discounts are available for six‑ or twelve‑month bookings, or for campaigns using 10 or more sides.

For details on locations and pricing, contact the advertising and sponsorship team.

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