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Digital screen advertising

Advertising on the customer service centre’s digital screens offers a low cost way to promote your organisation to around 42,000 visitors a year through regularly displayed, high visibility adverts.

Luton Town Centre (CityTree)

Businesses can promote their brand on the CityTree digital screen on Market Hill in Luton town centre. This offers a visible and cost effective way to reach people in a busy pedestrian area.

Cost and campaign details

Advertising costs less than 70p per day plus VAT when booked for 12 months. Your advert will run for 30 seconds and be shown four times every hour on a 43‑inch screen.

Screen location

  • Located on Market Hill in the centre of Luton
  • Positioned on a high footfall pedestrian route
  • Suitable for town centre businesses and local organisations wanting to increase visibility

Artwork requirements

Artwork should follow these specifications:

  • size: 1080px (width) × 1920px (height)
  • static formats: BMP, JPEG or PNG
  • video formats: .ts, .mpg, .vob, .mov, .mp4, .m2ts (no audio)
  • use minimal text and clear images for best impact
  • you can update artwork up to four times a year

Green advertising benefits

The CityTree is a biotech fine‑dust filter that helps improve air quality. It uses automated irrigation and ventilation to clean and cool the surrounding air. Studies show it can filter up to 82% of fine dust and cool the air by up to 2.5°C.

Advertising rates

The annual cost is £250, which works out at around 69p per day.

Booking and contact

To advertise on the CityTree screen, complete the Book Luton Council advertising form.

Book Luton Council advertising form

For more information, contact the Sponsorship and Advertising team.

Email: marketing@luton.gov.uk

Telephone: 01582 547626 / 01582 547325

Mobile: 07729637327

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